Sunday, November 13, 2011

Part 2: Design & Usability

Now that you're generating some good traffic by getting found online, your next focus is getting that traffic to stay on your website. It depends on the industry, but most websites have a 30-60% bounce rate on average. This means a large majority of web traffic entering your website leaves without navigating to any other pages. And many times they may never come back. Yikes! Here are some tips you need to consider to improve user experience and decrease your bounce rate.

In this part

The First Impression
Maintain Consistency
Using the Right Images
Flash and Animation

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